Relationship marketing: theory and practice

Publisher

Paul Chapman Publishing, Ltd

Publication Date

c1996

Language

English

Description

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Published Reviews

Subjects

Subjects

BUSINESS & ECONOMICS
BUSINESS & ECONOMICS -- Green Business
Customer relations
Customer services
Electronic books
Green Business
Marketing
Marketing relationnel
Quality control
Relatiemarketing
Relationship marketing

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Contributors

Buttle, Francis
ProQuest (Firm)

ISBN

9781853963131
9781282267954
661226795
9786612267956
9781849206761
9781446252062
144625206

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