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Boomers 3.0: marketing to baby boomers in their third act of life
Boomers 3.0: marketing to baby boomers in their third act of life
Author
Samuel, Lawrence R
Publisher
Praeger, an imprint of ABC-CLIO, LLC
Publication Date
[2017]
Language
English
Book
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Description
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NoveList
Published Reviews
Table of Contents
From the Book
Preface
Introduction
Fountain of youth
Old dog, new tricks
Reboot
Inner muse
Bucket list
Higher ground
Boomerpods
Gray power
Pay it forward
Footprints-in-the-sand
Conclusion
Notes
Selected bibliography
Index.
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Subjects
Subjects
Baby boom generation
Baby boom generation -- Retirement -- United States
Baby boom generation -- United States -- History
Baby boom generation -- United States -- Social conditions -- 21th century
Health attitudes
Health attitudes -- United States
History
Retirement
Social conditions
More Details
ISBN
9781440857225
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